ebuzz - Viral Marketing Works

Viral Marketing Works

If you didn't believe in the power of viral marketing before, now is the time. That's the message put forth last week by the Center for Media Research, in saying that "Following up on a recent Research Brief on the trust placed in word of mouth marketing, a timely release from Nielsen Online provides October's top U.S. social networking sites and blogs, which shows that MySpace.com had 49.5 million unique visitors in October 2007, growing 19 percent over October 2006."

What does that mean for marketers? The first message is that viral marketing works: find a way to get people to talk about your products, and you're halfway there. The second message? That one new and important way to give that viral marketing a push is through participation in social networking sites. Integrating SNO (social networking optimization) into your search engine marketing program will give the viral marketing you need the boost *it* needs to carry you thorough the doldrums of post-holiday winter. Start now, and reap the benefits soon!

And that's our take on the news today!

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