About BlueLens - BlueLens Franchise Group Team - Neil Rosen

BlueLens Franchise Group Team

Neil Rosen - Founder and President

Neil Rosen, founder, president and CEO of eWayDirect, brings proven and diverse business expertise to the table. This is the third venture that he has founded and guided to success.

• In 1980, he founded The Bedroom Store, a retail furniture establishment that he expanded into a chain of six regional stores. He sold the chain to his employees in 1989.


• In 1989, he opened National School Reporting Services, Inc. (NSRS). This venture provided online in-depth school-related information to relocating families, allowing them to compare up to six districts anywhere in the United States on over 200 variables through The School Report. Neil sold this company to Central Newspapers (CNN) in 1999, continuing to work with the firm through its subsequent sale the following year to the publicly held www.Homestore.com, a large online real estate site.

In addition to his business experience, he holds advanced degrees in statistical psychology and education.

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BlueLens Franchise Group Team • Neil Rosen • Karen Vogel • Jeannette Cèzanne