BlueLens Franchise Group — A Clear Focus On Service/Support
BlueLens service and support are built on a concept we call the Hierarchy of Yes. The Hierarchy of Yes is designed to encourage the entire support team at BlueLens to go the extra mile in finding ways to support:
- Franchisees
- Resellers
- Marketers using our products/services
Franchisees need a training program that teaches them everything they need to know to be successful, and keeps them informed of significant market updates that affect their business. They need classroom training and help in the field. They need expert resources at their fingertips to respond to prospect and customer questions. In addition, they need resource materials, technology demos, website search marketing evaluations, customized P1 demos, and collateral to provide to the market. BlueLens provides all of the above ... and more.
Resellers need to understand how to sell BlueLens products and services to their customers, and which of their customers can get the most out of the services we offer. They need both a strategy and an execution plan. They need day-to-day support to be successful. The franchisee and the BlueLens team work together to meet these needs and exceed the reseller's expectations.
Marketers using BlueLens products and services need training on the email platform and support for each of the email campaigns they deploy. They need help executing campaigns and understanding best practices to achieve the highest return on their investment. They need help developing a plan to use search marketing and specific deliverables to achieve that plan. They need resources as close as instant messengers and the telephone. They get all of this and more from BlueLens.
When it comes to SST — Support + Service + Technology — the BlueLens team follows the Hierarchy of Yes to help BlueLens franchisees build their own valuable businesses.
The BlueLens Franchise Group is clearly focused on service/support.
